Skip to content
AptoAir
Reports & analytics

Know what is working before you spend more on it

Message volumes, delivery and read rates, campaign outcomes, automation runs and team activity — without exporting anything into a spreadsheet first.
Delivery & read ratesCampaign outcomesTeam activity
Campaign · Diwali offer
Diwali offer · festive_sale_v2
Marketing template · 12,480 recipients
Sending…
0
Sent
0
Delivered
0
Read
0
Replied
Every message lands in that customer's own conversation — so when someone replies to the campaign, your agent and your AI can both see what was sent.
Conversations

Volume, direction and channel

See how many conversations you are handling, how that splits between channels, and how it moves over time. This is the number that tells you whether automation is actually taking work off your team, or just adding a layer.

  • Inbound and outbound volumes over time
  • Split by WhatsApp, Instagram, Messenger and website chat
  • Unread and unresolved counts
Delivery

What actually arrived

Sent is not the same as delivered, and delivered is not the same as read. Every outbound message carries its real state back from WhatsApp, so your campaign numbers reflect reality rather than intention — including honest failure reasons when something did not go out.

  • Sent, delivered, read and failed on every message
  • Per-campaign totals reconciled from the send log
  • Failure reasons in plain language, including window and template issues
Campaign · Diwali offer
Diwali offer · festive_sale_v2
Marketing template · 12,480 recipients
Sending…
0
Sent
0
Delivered
0
Read
0
Replied
Every message lands in that customer's own conversation — so when someone replies to the campaign, your agent and your AI can both see what was sent.
Automation

Which flows are earning their keep

Every automation run is recorded with its outcome, step by step. You can see which flows fire most, which fail, and where a journey is dropping people — the information you need to improve them rather than guess.

  • Run counts and outcomes per flow
  • Step-level detail on any individual run
  • Failures separated from deliberate stops
Spend

What your AI is costing you

AI usage is itemised by day, by feature and by model, with the token counts and the rupee cost of each. You can see whether a chatty automation is quietly expensive, and switch it to a cheaper model without turning it off.

  • Daily usage by feature and model
  • Input and output tokens with the resulting cost
  • Wallet balance, top-up history and low-balance alerts

Start answering customers properly

Connect your WhatsApp number and send your first automated reply today. 15 days free, no card needed.

No credit cardCancel anytimeYour data stays yours